SDSU College of Extended Studies

Bringing the Buzz: SDSU Trains Successful Event Planners | September 28, 2009

What’s going on in the event planning world these days?

A team building event planner designed corporate scavenger hunts in Bangkok and Frankfurt, using LinkedIn to source top-notch suppliers in each location.

A launch event was held for a luxury island retreat off the coast of Abu Dhabi, during which all 400 guests were flown by helicopter to the site. Any results in this tough economy? Oh yeah. 40% of the units sold by the end of the evening and over 450 press articles, with an ad value of more than $1 million, were written in the buzz.

A two-day virtual forum about how companies can achieve better energy management practiced what it was preaching, bringing participants together from around the world with (virtually) no carbon footprint at all.

It’s such an interesting time to be working in the event planning industry.

It’s true that extravagant events are happening more rarely as many organizations tighten spending in this choppy economy – there are only so many private luxury islands to launch, after all. But many event planners are turning budgetary limitations into opportunities, coming up with and implementing creative solutions that extend both budgets and buzz.

Earning a Certificate in Meeting and Event Planning at SDSU’s College of Extended Studies is a great way to learn the skills you’ll need to enter this exciting field, or enhance your current career in hospitality or public relations.

For more information, call (619) 594-2517 or email rbrown2@mail.sdsu.edu.

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SDSU's College of Extended Studies reaches out to the greater San Diego community, the nation, and the world with a wide variety of lifelong learning classes, seminars, certificate and degree programs, and other learning opportunities. Career advancement courses are offered in many areas of management, leadership, and quality improvement while self-enrichment courses range from astronomy to web design. Additionally, the College offers more than 35 certificate programs, online courses, and degree programs.

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